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Zuhair Murad and Valentino show triumphant Spring-Summer 2023 Haute Couture

Front row: Hala Reda at Zuhair Murad show.

Murad's collection for Paris Haute Couture Week 2023 is made with carefully chosen colours, textile, embroidery and materials that dress women who show ready for triumph.

Lot of intricate details are woven into the finest silk which was used throughout the collection. The garments that make up the collection are flowy, yet constructed to form unconventional silhouettes, as per the designer’s artistic interpretation of a contemporary heroine. The final product is a form of wearable. The collection includes a mix of gowns and various artistic drapes using Murad's signature style and glamourous fabrics.

In the Belle-Époque chateaus of the French Riviera, the centuries collide. With casual elegance, a new generation of heiresses breathe life back into their family heritage. Zuhair Murad's Spring-Summer 2023 Couture collection captures the freedom of their azure and gold days, filled with laughter, secrets and sensuality.

Valentino ends the day with sustainability angle

Image courtesy Valentino.

On the occasion of its Haute Couture SS23 show, Valentino Le Club Couture, the Maison collaborates with La Réserve des Arts, a French nonprofit organization founded in 2008 with the aim of supporting the circular economy applied to the creative sector, with its many facets and interlocutors. At the heart of the work of the organization is the salvaging of sets, props and visual merchandising products to which it gives new life, offering them to a Community made up of over 10,000 members, students and art professionals who can buy them for their own creative work.

The impossibility of Haute Couture - an expansion of the imagination, a space beyond reason. Couture is a sphere of fantasy and freedom, of the unique and exceptional, where craft is not a fetishistic reflection of value but a means and methodology to achieve improbabilities, to challenge perceptions, to create bold new realities. Fabric becomes a chiaroscuro across the body, volumes float, cuts are imperceptible, a ribbon of chiffon may suspend a ball gown. The unbelievable becomes material, imagination becomes real.

Harnessed to this fundamental virtue of Haute Couture, Creative Director Pierpaolo Piccioli conceives an impossible rendez-vous, between the universes of Couture and the club. Perceived polarities can provoke dialogue, another impossibility: a synergetic, spontaneous language is found between the lexicon of Couture and the world of nightclubbing. Their shared values: mutual gestures of extravagance, the notion of clothes as tools of transformation, crafting a true self, a dichotomous yet dual vocabulary of display and revelation, performance through life. And, above all, a plurality of beauty, beauty as individuality, a heroic expression of inner truth made outer. Fashioning a dream - the opportunity to become.

Shifting perception and perspective, context is altered - Couture is presented within new environs, as emphasis to this essential exchange. There is a symbiosis between the characters of the club and the imprimatur of Maison Valentino, boldness conveyed through colour and graphic pattern, embellishment and volume. Volant ruffles invent new architectures around bodies, polka-dots and stripes are reinterpreted through cut, forming two dimensions from three. Couture tropes are challenged through their celebration, embroideries and hand-drapes, pale pink feathers knotted with black satin bows. A play with scale magnifies details, to resonate. The glamour of Valentino is resignified, reflective of the self-expression of a new generation.

And within the egalitarian arena of the club, Couture itself transmutes ideologically: here it may become democratic, a proposition of universal enjoyment, a symbol of emotional resonance. The sign value of Haute Couture is thus transformed - Couture becomes an emblem of uniqueness, personality, identity and character, and an evocation of the purest human joy of dressing and dressing up.


On the same day Rami Al Ali unveiled his Spring/Summer 2023 couture collection, drawing inspiration from one of Greek mythology’s oldest fables, Golden Fleece, to narrate a sartorial tale with an eternal appeal. An ode to the designer’s reverence for exemplary craftsmanship and meticulous execution, the breathtaking 30-piece collection encapsulates the essence of the Maison, with a head-turning, fashion-forward outlook that redefines the notion of contemporary femininity.

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